As of 21st of December in all stores of Praktiker our customers will find a lot of practical tips and ideas for renovation and refreshment of their homes. The new campaign “Tips & Ideas” is part of company’s strategy to offer constantly added value in order to make it easier for its customers not only to choose the right products but also to execute the whole process of Do-It-Yourself.

 

The campaign starts with seven basic topics which cover major renovation processes. They have been selected among the most frequently asked questions by customers.

• Installment of floor tiles;
• Installment of wall tiles;
• Installment of laminate;
• Wall papering;
• Installment of carpets;
• Installment of PVC flooring;
• Repair of toilet.

 

The topics are also presented on the www.praktiker.bg and in special brochures, placed on key points in the stores. Each brochure contains detailed information about the materials and instruments which are necessary. The process is described step by step so that even the people who are not experienced enough can do the renovation by themselves.

 

The program is constant and periodically new themes will be added. The goal is to cover all significant Do-It-Yourself topics. As part of this program Praktiker organizes product demonstrations every Saturday from 11 till 15. Thus the customers can see in practice how to place their laminate, paint their room and many other topics which will help them accomplish their renovation.